Social media encompasses Facebook, Instagram and LinkedIn, amongst others.
The most engaging social posts show inspiring photography, encourage participation and interaction with your followers and inspire customers to want to choose you for their charge point needs. You can also run competitions and giveaways through your social media pages, encouraging shares of the page which will lead to more potential customers seeing the page.
Boosted/sponsored posts may be used, with budgets assigned to them, on many social media sites. You can specify the demographic to whom the sponsored posts will be shown – so they can be targeted at those within a given radius of your business, within certain age ranges, etc.